Steps

1. Readers first, then keywords. In the previous years, SEOs follow this trend: “keywords first, then content”. Now that Google has become more sophisticated, and integrated more complex numerical linguistic methods into its algorithm, webmasters found out that it ain’t just the keywords that matter, but the related terms that revolve around your content. That means you can’t just repeat the word, “cheap cars for sale” twenty times in your paragraphs. It needs more substance (and related words) t han that. It’s almost like writing for your readers alone, and not the search engines. But of course, it’ll be Google and the others who will determine your rankings.
2. Diversify Anchor Text Links As Aaron Wall pointed out, there has to be some variations in the text when one creates those blue-highlighted anchor tex t links. The links on a page are what the search engine spiders follow in determining your website structure. Most likely, the text used in the links are being considered in figuring out what a page is all about. You may also set some keyphrases in bold letters. That tells the spiders which terms you’re trying to emphasize, just don’t overdo it.
3. Take note of word count Although it’s been a classic rule that “readers online do not read”, it simply doesn’t mean that one has to deprive the online users of good, meaty content. Stick to at least 250 words a page. SEOs know that writing down for an appropriate length of text means being more able to include more related terms for the target keywords.
4. Social Bookmarking If the content is real good (i.e. controversial, substantial, significant to a great part of the crowd), then it’s best to digg it, make people reddit, and tag people at delicious. News items are great at Netscape.com.
5. Social Networking Share your blog announcements, latest promos, or any significant tidbit of a fact at your bulletin and Group posts at MySpace, and any other social networks you find helpful in bringing traffic to your site. Just a tip: Make it short and sweet in your bulletin posts since a bulletin is supposed to be quick.
6. Content Submissions Good quality traffic from reputable websites like ezinearticles, goarticles, and isnare will help out in traffic and visibility. It might hurt your rankings though, because these sites are deemed “authorities” or of great value by Google.
7. Blogging does a good job at sharing and syndicating content. If you have a website, and a separate blog (checkout: Link Building with your Blog), it’ll ease out the load in gaining visitors.

Tips

• A SEO-friendly content is no longer the restrictive, robotical-sounding content it used to be. Search engines, in their aim to continuously refine search are catering more to the online readers, the social aspect of the World Wide Web. Content comes out to be more human-centered, and ready for consumption.

Article provided by wikiHow, a wiki how-to manual. Please edit this article and find author credits at the original wikiHow article on How to SEO Your Website. All content on wikiHow can be shared under a Creative Commons license.

I can’t begin to exclaim how important it is for your website to receive inbound links. These links could ultimately be life or death to your website.

Inbound links? What are they exactly?

Inbound links are links that come from other websites directly to your website. The more websites you have linking to your website, the higher your search engine ranking, which means more traffic. Ultimately the importance of inbound links lies in pushing your site up the search engine rankings, but they also have a deeper purpose. Visitors from other websites that click through to your website  will most likely do so because they are interested in what you have to offer – which means you would have achieved getting interested prospects on your site with minimal effort or money.

Are all inbound links to my website effective?

While inbound links are highly beneficial and integral to the growth of your website, there are certain links that are “Evil!” Search engines like Google want to see legitimate and relevant websites linking to yours. While having links from an irrelevant site is not at all detrimental, having paid links from a link farm can be.
A link farm is a website that asks you to pay for links. Usually these linking websites have unconventional and unethical ways of getting search engine rankings and Google especially has become wise to this. A while back these link farm websites where very successful, but now Google actually discredits your website heavily if you are involved with a link farm.

What is an online directory?

A directory is a website that lists thousands of websites under relevant categories. This helps visitors browsing the site to find what they are looking for a lot quicker. Listing your website on a directory site can help your search engine ranking and drive visitors to your site.
There are hundreds, or perhaps thousands of free online directories which allow you to list your site. Some will ask you to include a reciprocal link (a link back to their website), others will just give you a one way link (better than those requiring reciprocal links) and others will ask you to pay to have your website listed in their directory. While the paid directories are usually of a high quality and will usually ensure a better ranking for you, there are some that are just a waste of money.
My opinion is that you should never give up the opportunity to have your website listed in a directory, but if possible always try a list it in a directory that is more relevant to your website and industry.

How do I find online directories?

Well how do you find anything? Simply Google “free website directory” or something similar and you will be met with search results that will keep you busy for quite some time.

Some other good ideas to get inbound links…

Why not consider linking to, and receiving links from people in your industry who are in another country. They will most likely not really be your competitions since the demographics of your target markets will differ. If you are selling your good internationally this may not work for you, but for most of us it is a great idea.

Start a blog.

Writing about what you know best should come naturally to you – you are unconsciously doing it every day by promoting your business, why not just put it into words? Blogs also get indexed and raked by search engines very quickly and are a great way to get visitors. People that read your blog will start to admire you for being an expert in your field and are much more likely to contact you when they need your product or services.

Write articles.

Articles are filled with rich key words relating to a certain topic. When you write an article in your area of expertise and submit it to a top article directory, the amount of quality traffic you can attract is mind blowing! Although writing articles generally takes a bit more time and concentration than writing a blog entry for example, the results are well worth it.

Does all this really work?

Well I can personally say that it does! Freedom Studios does not use any conventional methods of advertising. All of our prospects and ultimately clients come via our website or via word of mouth referrals. Most prospects either find us via search engines or through relevant sites linking to ours.
Getting all the inbound links has not been a quick process, but it sure has been well worth it. Why don’t you give it a try? You never know, you may be pleasantly surprised.

Why we use Fresh Books

As a small creative solutions business specializing in web design, website development, hosting and graphic design – bookkeeping is not on top of our priority list. Although we really do like all of our affairs to be in order, we simply don’t have the time to concentrate all of our energy in this area.

When the time came around for our monthly invoicing it was both a happy & frustrating time. Happy in the sense that we were sending out invoices so we could get paid. Frustrating in the sense that it took several hours to generate invoices for clients, most of which were for very small amounts.

As if this waste of time wasn’t bad enough, sometimes we made mistakes. Since everything was done manually – human error was inevitable and common. On a few occasions clients received invoices meant for other clients and sometimes we forgot to add things to invoices. We lost a lot of money this way.

Another frustration for us was that sometimes clients forgot to pay and until we realized we had no cash to flow, we would be oblivious. Once the realization hit, we would have to manually draft emails (which felt awkward) asking our clients for payment. Sometimes we would have to resend these emails – if we remembered. Keeping tabs of who paid was also a chore…

… Until one day a little ad caught my eye, there it was “Fresh Books – online invoicing made simple.”

I signed up for a free account and set up my profile. I uploaded my logo and customized a few settings. Then I forgot about it. And when I did remember Fresh Books, I thought that it was going to be a task moving my whole way of doing things to their system. I guess my paradigm was in the place of knowing that my system kind of worked for me but this new way might not gel too well.

I carried on painfully sending out manually generated Excel & PDF invoices for a few months until I had absolutely had enough. I made a decision to actually shift my old paradigm and to give Fresh Books a proper try.

I was so serious that I purchased a paid plan. I uploaded all of my clients via a bulk import from a csv file. Exporting this from Excel was a breeze – importing to Fresh Books was just as simple. I setup access details for all and customized my invoice template. The last invoice number I used was inserted as my first invoice number on Fresh Books and away it went. The first invoice was a success!

Doing a bit of exploring I realized that I could set up auto recurring invoices – “wow this is cool,” I thought. What a neat feature since most of the small amounts we invoiced out where recurring fees for website hosting. I setup all of our hosting clients on recurring profiles and forgot about invoicing them again – it all happened automatically from then on.

“What about clients who don’t pay?” Well my question was soon answered with an automatic reminder facility. This feature allows me to set up to three email reminders. All of the text is customizable within the email subject and body. I could also space the reminders to go out on any given number of days from the time of invoice. From now on reminders were all automatic – very, very cool.

Once clients received their invoice notification via email and logged into Fresh Books, I was able to see that they had viewed the invoice. As soon as I received payment notification, I simply marked their invoice as paid and again they received an email message thanking them – all automated!

At a glance I am able to see what we have invoiced for the month, what has been paid and what is still outstanding. There are numerous other reports that can be generated. The Fresh Books system is truly a pleasure to use and I can’t imagine ever going back to my old way of doing things. Fresh Books has saved me valuable hours every month, not to mention the effort.

Check out how Fresh Books can help your business now!